
About me

I'm a seasoned product designer with over 10 years of experience delivering innovative products and experiences that meet user and business needs.
As a Principal User Experience Consultant at Nomensa, I lead user research, agile delivery, and user-centred design to deliver exceptional products for clients across industries.
As a leader in user-centred design, I've successfully led cross-functional teams to deliver exceptional products on-time and within budget. My ability to communicate effectively with stakeholders and collaborate with team members has been key to the success of many of my projects.
I hold a Masters in Experience Design from Samsung Art and Design Institute and a BA in Product Design from Cardiff Metropolitan University.
I also regularly attend design conferences and workshops to stay up-to-date with the latest trends and technologies in the field.
Expertise
Vice President, Lead Experience Designer
London, UK
Jan 2024 - Present
As a UX Design Lead at JPMC, I have spearheaded multiple project initiatives and contributed to the global technology team's vision. I leverage my UX expertise within the Employee Experience space to solve problems our employees face and steer internal product evolution.
My role as Lead involves fostering a high-performant UX team, building strong stakeholder relationships, and ensuring all team deliverables are aligned with our systems and quality standards.
My day to day key responsibilities included creating wireframes, UI designs, interactive prototypes, user & system flows, collaborating with UX researchers, and presenting designs to stakeholders. I also mentor junior designers and analysts outside of our direct team.

Principal Experience Delivery Consultant
Bristol, UK
Nov 2017 - Jan 2024
Leading on multiple projects spanning government, education, charities and private sector. My responsibilities were to provide leadership in approach on UX and strategy whilst overseeing delivery teams. Working to help build or improve a service or product from conception to delivery my role often involved getting stuck in with UX research, UI design and developing strategies and product roadmaps for our clients.
I ran programmes as a Lead for clients such as: United Nations, BBC, Virgin Media, National Highways, The Ramblers and Hargreaves Lansdown.
Joining the company in 2017 as a UI Designer, I’ve since moved roles to UX Researcher, Senior Experience Delivery Consultant and now Principal Experience Consultant.

UX Designer
Bath, UK
Apr 2017 - Nov 2017
My role here was to introduce a customer perspective to the development of both the service and interface of the e-commerce website. My accomplishments here include redesigning the end to end service, UI and customer interactions for the company. This included leading user research, workshops, design sprints and testing.

Digital Designer
Cheltenham, UK
Oct 2015 - Apr 2017
My time at The Lucky Onion was a mix of freelance and full-time. I was responsible for all print & web marketing, development and updates on the website & social media for the entire organisation. My highlight and biggest impact was the project management of the redesign of the companies 11 websites with an external agency.

Product Designer | Co-Founder
Cheltenham, UK
Apr 2015 - March 2017
Straight out of university I had big ambitions and little real world experience. I thought it would be wise to learn fast and fail fast - by setting up my own company with a like minded partner. Our aim with Studio Nova was to allow start-ups, entrepreneurs and small businesses to realise their ideas. This has led us to work on projects spanning product, branding and graphic design as well as design research.
Education

Samsung Art and Design Institute
Mdes Experience Design - Distinction
Seoul, South Korea
2013 - 2014
I was awarded a scholarship to attend this programme run by Samsung Art and Design Institute (SADI) and Cardiff Metropolitan University from the SADI campus in Seoul, South Korea.
We were provided opportunities to interact with recent technologies and trends through industry projects with global multinational companies, such as Samsung Electronics and Google. This included a number of live projects for Samsung, a highlight was providing the audio and visual teams with testable concepts to explore for the next generation of Smart Speakers.
The programme focused on the professional and applied aspects of creativity generated in the realm of contemporary communication. For my thesis, I chose to focus on a UX and research project, looking to understand the impact that mass-customisable products and have on the e-commerce experience and how to better design for it.

Cardiff Metropolitan University
BA Product Design - 2.1
Cardiff, UK
Apr 2017 - Nov 2017
Product Design at Cardiff School of Art and Design (CSAD) focuses on the design and development of stylish and innovative products that meet real world needs. The project-led approach encompasses the entire product design process, from the original identification of the market need through concept design, concept development, design for manufacture and facsimile prototyping.